Over time, your blog evolves (hopefully). This means category names change, posts are updated, files move or subdirectories are deleted. What happens when someone clicks a link to a post or file that is no longer there?
They get a 404 Error.
Even with a Custom 404 Error Page, you didn’t deliver the content they thought they were getting. So they might leave.
And if you published that link in a number of places (as you should be doing), you now have *deadlinks* that aren’t getting your visitors to the content you promised them.
You can stop the leaks, plug the holes and deliver the content you promised, no matter where it moved to, even a new domain.
Watch the video and then go grab the Redirection Plugin and start plugging up the holes that evolution leaves behind.
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About The Author
Dali Burgado, also known as "The Dali Blogger" teaches creative entrepreneurs how to carve a web presence that connects with their Inner Guru and their target audience. Her first online marketing love is SEO. She's an avid connector on Facebook, Twitter, and Google+. When she's not coaching or teaching, she's tweaking sites for Search Engine Visibility, working on her PHP and Javascript coding skills, Singing Opera, or learning about gardening. Circle Dali on Google+
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Posted: Stop Leaking SEO and Visitors http://tr.im/vMLY
This comment was originally posted on Twitter
Web Success Stop Leaking SEO and Visitors: Over time, your blog evolves (hopefully). This means categ.. http://bit.ly/rzk7z
This comment was originally posted on Twitter
Stop Leaking SEO and Visitors http://tinyurl.com/ldjbgd
This comment was originally posted on Twitter
Hi there, You’ve done an incredible job. I’ll certainly digg it and personally suggest to my friends. I am confident they’ll be benefited from this site.
So true, one can stop the leaks, plug the holes and deliver the promised content . Its very important to plug the holes. Deadlinks or links that do not work should not bother our visitors.
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